If you regularly attend trade shows, or are thinking about attending your first, there is a lot of thought that needs to be put into each endeavor. Company trade show exhibits are key to drawing customers and potential customers in for a conversation. The message and design of your trade show booth are what catches their eye and makes you top-of-mind while they are there.
But what about after they leave? Your trade show giveaway is very important. It needs to be unique, useful and memorable. Are you out of ideas? Here are a few ideas for unique trade show give-aways:
Ice Scrapers – In the winter in Boston, we wake up to ice coated windshields far too often. A personalized ice scraper could be a great trade show freebie for your business. Yes, potential customers may toss them in the trunk of their cars. But they are going to remember you as soon as the winter comes around again!
Hand Fans - On the flip, it is hot in the summer in Boston too. A personalized hand fan is especially useful. Not only are they highly functional, chances are good that they are going to come in handy on humid days for the foreseeable future. And every time someone picks it up to fan themselves, they will be reminded of your business!
Sunglasses Clips - How many times have you lost a pair of sunglasses in your life? Probably more than a few! Sunglasses clips are a unique, yet effective freebie item for businesses attending trade shows. They clip on to the visor of your car so that you always know where to find your sunglasses while you’re driving on sunny days. This giveaway is one that your customers will use frequently and year round.
Tape Measures - There have certainly been times where you’ve needed a tape measure. Perhaps you recently purchased a new copy machine and you’re trying to figure out where to put it, or maybe you’re moving the office around to accommodate a new employee. A tape measure would come in handy. Why not create personalized ones for your next industry event?
Bottle Openers - Bottle openers are an effective trade show giveaway. They are both highly functional and they’ve got staying power! No more searching for a bottle opener while cracking open a cold drink at your next cookout (which are also great places for business referrals and networking).
For more ideas on how to be memorable during and after the trade show, contact The Exhibit Source in Newton, MA.
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