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Trade Show Exhibit Rentals: The Economical Way

Joseph Coupal - Friday, July 26, 2019
The Exhibit Source Trade Show Exhibit Rentals, Newton, MA

Thinking of participating in a trade show event but you previously found the expenses too steep? If you are on a tight budget, it is possible to cut your trade show cost by renting a trade show exhibit instead of owning one. With this option, you will have a well-crafted exhibit in a fraction of the price.

Trade show exhibit rentals allow you to modify the graphic and structural design so it will better present your company's purpose and goals. This enables you to meet the demands of your core audience while you foster the good image of your brand. With over hundreds of templates to choose from that can be further customized to create a totally new design. Trade show display rentals grant you an opportunity to market your business without draining your pocket.

Trade show exhibit rentals in Newton, MA proposed affordable booth solution especially for those new in the industry. This alternative allows you stick within your available funds as there is no commitment of ownership demanded to you. This is also a good option for those companies participating in multiple marketing expos in different locations at the same time.

For more information about trade show exhibit rentals, contact The Exhibit Source.

Marketing Benefits of Trade Show Fair Participation

Joseph Coupal - Friday, July 19, 2019
The Exhibit Source - Trade Show Exhibit Rentals in Boston, MA

Trade fairs provide a venue for different companies to boost brand and product visibility, promote latest and current products and services, produce leads, and drive sales. There are many advantages to participating in trade show events, benefits such as staying updated on industry trends and strengthening bonds with customers. Of course the main benefit of joining trade shows is lead generation. Getting new customers informed about your business’ products and value propositions is key to meeting and exceeding your revenue goals.

One way to do this is by creating an attractive and effective trade show exhibit. A smartly-made and well-crafted trade show display will make a difference to your trade show venture. It can drive more customers to your booth. People will learn more about your company, product and service.

If you seek or are interested in learning more about competitive trade show displays, contact The Exhibit Source. We will help you make your trade show venture a success. With our expertise, we will design a trade show booth that is destined to drive more prospective client interaction.

Add Touch Screen Technology To Your Trade Show Exhibit

Joseph Coupal - Friday, July 12, 2019
The Exhibit Source - Touchscreen Information Kiosks, Boston, MA

Applying touch screen technology to your booth will certainly draw attention and increase foot traffic to your booth. They will provide a different level of experience with event-attendees by encouraging direct physical involvement. There are numerous ways to use it across diverse types of exhibits.

Like other trade show technology, this innovation must be properly integrated to your booth to enhance guest interaction. Here are five popular ways of utilizing touch screen technology to your trade show booth:

  • Conduct Large-Scale App Demonstration - Touchscreen Information Kiosks are terrific means of demonstrating apps or softwares, websites and branded content. Giant touchscreens are not merely attractive and interesting to many, they also allow group demos contrary to single user detailed guide. This means more people can be entertained at a time.
  • Fun Learning Through Games - Games are exciting. They can easily attract people and get them engaged. By incorporating your company into the experience you can subtly promote unique brand connections. There are numerous customizable game software you can use to create you an entertaining promotional game.
  • Self-Service Informational Kiosks - Use touchscreen kiosk and station them in key sites to display maps, galleries and event schedules. This will provide information to event-goers about the event and help them locate your booth inside the trade show floor.
  • Product or Service Presentations - Utilizing touchscreen video walls can help deliver your presentation in a most cool and interesting way. You may do slide sharing or live Q&A by utilizing audience response software on iPads. This enables event-goers to proactively respond to presentations.
  • Paperless Registration - Use touchscreen kiosk for paperless check-in. It can conveniently capture leads as well as they can automatically sync email addresses to your computer for easy access and storage.

If you would like to apply touchscreen technology on your next trade show event, contact The Exhibit Source.

Table Top Trade Show Displays – Small Cost, Big Results

Joseph Coupal - Friday, July 05, 2019
The Exhibit Source - Table Top Trade Show Display - Boston, MA

If you seek to participate in a trade show but are on a tight budget, there exist a variety of trade show display that will work well within your budget. Table top trade show displays are a great design that prove competitive on the trade show floor but are much less expensive compared to traditional displays. They are simple, lightweight, easy to install, and dismantle easily after the event.

Table top trade show displays in Boston enable you to draw the crowd’s attention and will bring quality traffic to your booth. It requires smart graphic design and the right blend of color scheme to spruce up the structure and to professionally represent your company. There are wide range of structural designs, font settings and accessories you can attach to it to enhance the look. It can be further customized to best represent your company, products and services.

With the many conveniences that the table top display offers it is no wonder that they are becoming increasingly popular at trade show events. The success of your trade show venture is not measured on the size of your exhibit, rather it is the quality of your exhibit that determines success. To acquire a professional table top trade show display on virtually any marketing budget, contact The Exhibit Source.

Rental Trade Show Displays – Creative New Designs Every Time

Joseph Coupal - Friday, June 28, 2019
The Exhibit Source - Trade Show Exhibit Rentals in Boston, MA

Choosing rental trade show display offer you the opportunity to vary your company’s look and feel at each trade show that you enter. Rental trade show displays presents a convenient way to update your graphic design and get a fresh look every trade show event. It’s a practical decision especially when you have several shows happening at the same time.

Another way to enhance the look of your trade show exhibit is to rent extra components that complement your exhibits. Combining rental and ownership makes your exhibit new and fascinating which encourages people within the trade show floor to converse with you. At The Exhibit Source, you may also rent other essential components such as interactive kiosks, furniture and counters so you can provide a comfortable setup and the best possible experience to your potential clientele.

If you seek advice for rental trade show booths, contact The Exhibit Source. We can help you create a well-crafted exhibit so you can attract more audience and provide a conducive place for business promotions and transactions. We'll make sure you and your potential customers will have an awesome experience during the trade show event without you spending more.

How To Staff Your Trade Show

Joseph Coupal - Friday, June 21, 2019
The Exhibit Source, Boston, MA

Your staff plays a vital role to make your trade show exhibit fruitful. They ensure the company sales and lead generation are constantly moving. Selecting the right people to represent your company is critical. Thus, we laid out some things to consider when choosing and preparing representatives for your trade show booth.

Select The Right People

Determine who among your team is interested in booth marketing and will likely perform well in an exhibit environment. Select people who display an approachable and friendly personality. Also, choose someone who knows your company very well so they can promote the details and history of your business effectively while establishing strong connection to potential clients.

Specify Roles and Duties

It’s important that your staff are aware of their specific roles and can perform them proficiently. Their strong points will enhance your booth impression as they provide the best possible experience to potential customers.

The following positions are integral and duties must be defined to ensure an effective team:

Crowd Gatherer - lead the people into your booth

Host - welcomes those who visit your booth

Presenter - demos your product or services

Lead Generator - receive orders, schedule appointments, and gather contact details for monitoring after the event.

Get Them Ready

Educate staff about the right practices for success. Practice them with difficult client conversations so they can develop strategies to handle rejections and how to answer FAQs about your company. Teaching your team how to respond properly to customers ensure your core values are well-demonstrated.

For more information about trade show, contact The Exhibit Source.

2019 Trade Show Trends

Joseph Coupal - Friday, June 14, 2019
The Exhibit Source, Boston, MA, Island exhibit

Trade show exhibits constantly evolve. It's important for trade show participants to stay up with the times in order to keep pace with the competition. The key to attract a larger audience and gain new leads is to offer something innovative and fresh to the eye. You can do this by integrating new ideas to your trade show exhibit designs that will enhance customer experience. Here are latest trade show trends that you might want to apply to your trade show display:

  • Client-Oriented Designs - This booth designs concentrate in meeting the specific needs of a customer. People tends to be more receptive to those who show concern to their actual needs than just excessive advertising.
  • Subtle Displays Over Flashy Designs - For 2019, the trade show industry goes mellow and less overwhelming. Instead of bright, extravagant displays, they encourage participants to create comfortable and relaxing booths. You may provide comfortable chairs, some snacks and cool water or coffee. A charging station is also a good addition to your booth.
  • Provide A Multi-Sensory Experience - Attract audiences more than just offering sights and sounds but also stimulating other senses. The aroma of a hot fresh coffee is sure inviting and this will increase foot traffic to your booth. While providing touchscreen information kiosk is a smart incorporation of touch to your display. For food industry, you may provide samples of your food products as marketing through tasting but otherwise, you can provide snacks or something to nibble on to your customers while they are checking out your booth.
  • Utilize Light Effects - Use strategic lighting to your booth. You may use backlit fabrics to draw new audiences while highlighting important contents of your ad. Again, make it simple and subtle. Overusing of lights will turn your display into an eye sore instead.
  • Use Modern Technology - Holographic walls, virtual reality demos, 360-degree videos are just few options you might want to incorporate to your booth. Just make sure to add them because they make sense within the context of your booth not just because they are new and techy.

If you want to incorporate these new trends to your next trade show design, contact The Exhibit Source. Our professional trade show designers will deliver for you!

Opt For Green Trade Show Exhibits

Joseph Coupal - Friday, June 07, 2019
The Exhibit Source - Trade show exhibit rentals in Boston, MA

As people increasingly seek green solutions, it only make sense that we in the trade show industry increasingly deliver upon this green need. At the Exhibit Source, we take green engineering seriously when designing our displays. If environmentally friendly trade show exhibits are important to you, turn to The Exhibit Source to create your next display.

The Exhibit Source provides earth-friendly trade show booths. We only use renewable materials within the construct of all our products. We are dedicated in keeping our environment sustainable and so we make sure materials are well-utilized to reduce wastes. Our rental trade show exhibit business involves a significant amount of product reuse. We don’t discard our rental trade show displays, rather, we utilize elements of previously used displays and customize them according to new display concept designs. With our refined and seamless work, they look brand new but are secured at a lower production cost.

It is our social responsibility to ensure our marketing tools does not contribute elements that can damage our environment. We should patronize green trade show marketing not only because it can make an impression to our clients but more importantly, to help keep our surroundings safe and healthy for everybody. For more information about green trade show displays, contact The Exhibit Source.

Corporate Interior Design Services For Smart Workspace Arrangement

Joseph Coupal - Friday, May 31, 2019
The Exhibit Source - Corporate interiors in Boston, MA

A drab look of your business space reflects upon your company's service. Drab space has a negative effect on employee morale, their productivity, and ultimately your profit margin. Perhaps, it's time to investigate a workspace makeover. The Exhibit Source’s Corporate Interior Design Services can help you turn less than attractive office space into a dynamic interior environment that you and your employees will be proud of.

The Exhibit Source can help you design and style your office space to make it more professional-looking, organized and presentable. Our team of design professionals will spruce things up into a more conducive workplace for your employees. We will consult you and deliver solutions on how to organize your documents and files to make it more convenient to access. We deliver brilliant layouts that meet our client's aesthetic and functional requirements as we infuse company's brand and culture into our design.

The Exhibit Source’s Corporate Interior Designs in Boston, MA guarantees customer satisfaction as we deliver results that exceed their expectations. Renovating your business interior requires a lot of work and decision-making, but with our help we can ease the tasks. So for a hassle-free workspace touch up, contact The Exhibit Source.

Ace Your Trade Show Event with These Helpful Tips

Joseph Coupal - Friday, May 24, 2019
The Exhibit Source - Trade Show Exhibit

Venturing into trade show expos is not something to take lightly. There is risk as trade shows can amount to a significant percentage of your marketing budget. The trade show display is but one trade show-related expenditure so you need to plan your game on how to succeed in this undertaking.

Here are some tips and strategies to make your trade show investments prosper:

  • Get a bigger floor space for your booth and make your booth large as well
  • Get the space near the hub of the traffic or larger competitor
  • Corner spaces are strategic
  • Make your trade show display pop by adding a backlight
  • Get bold and clear designs that both attracts and delivers your message effectively
  • Do not overdo your design, just use one to three key image and wordings and make it pop, clear and concise.
  • Your graphics should be a right blend of images and texts. Make it appealing and easy to the eye.
  • Include benefit statements to your graphics
  • Replace dull and boring displays. Spruce up your trade show booth with advanced technology such as videos and interactive kiosks.
  • Make the structural design of your trade show booth more accessible and welcoming
  • ick attractive color scheme and make sure your message matches with your other marketing materials.
  • Make your trade show exhibit unique and standout from the rest of the participants
  • Maintain your area tidy and clean the entire event
  • Use an interesting concept that would leave a mark to your prospects and customers so your business can easily be remembered.

To learn more on how to nail your trade show exhibit venture, contact The Exhibit Source.


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